What is Analytics? Why do we need Analytics?

You have been collecting data every day in your work, however, have you ever wondered how these data are used? Have you ever wondered how your organization is going? Or have you ever tried to get a bigger picture of your organization with these collected data?

Then Data Analytics is what you need in your organization.

What is Analytics?

Analytics is the scientific process of discovering and communicating the meaningful patterns which can be found in data. It is concerned with turning raw data into insight for making better decisions.

Why is Analytics important to your organization?

Analytics provides us with meaningful information which may otherwise be hidden from us within large quantities of data. In other words, analytics leads us to find the hidden patterns in the world around us.

With Analytics, you are provided more insight about your organization's performance, be able to identify rooms for improvement and create What if scenarios.